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Root Health Türkiye

A fifteen-language shop selling ROOT branded supplements to Turkey. Products, basket and bank-transfer ordering all work; a visitor can also buy direct from the maker.
The Root Health Türkiye home page: on the left the headline 'Genuine ROOT products, ordered the simple way' with two buttons, on the right a photo of the Clean Slate bottle with a price card
Root Health Türkiye — desktop view
Sector
E-commerce · dietary supplements
Live address
roothealthtuerkiye.com/tr
Year
2026
Services provided
Web design, Web development, E-commerce, SEO

The problem

The shop doesn't serve one country, it serves fifteen languages: besides Turkish and English there are German, French, Arabic, Spanish and ten more. Each language needed its own address, its own title and a correctly declared counterpart for search engines, or Google would read the same page as fifteen copies. Because the products are supplements, a product page couldn't be just a price and a photo: ingredients, usage, certificates and frequently asked questions had to sit on the same page. Payment had two routes too, order here and pay by bank transfer, or go across to the maker's own shop, and the two had to be offered without one crowding out the other.

The solution

The site was built with Next.js; each of the fifteen languages is live at its own address and the links between them are declared to search engines with hreflang. The catalog holds thirteen products in four groups; a product page works with description, ingredients, usage, certificates and FAQ tabs, with customer reviews below. The basket and bank-transfer flow were built end to end, and the page states plainly that prices are kept level with the maker's official list. The blog is live with Turkish and English posts. The cookie banner only turns analytics on with permission, and there are no advertising cookies. Privacy, distance selling, withdrawal, shipping and returns texts sit in the legal column; on a phone there is a fixed navigation bar at the bottom and a WhatsApp button on every page.

Screenshots

These frames were taken from the live site itself, not from a design mockup. Open the address and you can see the same screens today.

  • The same page on a phone: the headline, two buttons and a fixed bottom bar with home, products, basket, guide and language shortcuts
    The same page on a phone

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